Obama buys $5 million in Olympics advertising

Yet another reason I should get a DVR…

Several news sources are reporting that the Obama campaign has become a sponsor of the Olympic Games starting in two weeks. TV Week is reporting NBC initially offered them a $10 million package, but the campaign settled on spending $5 million.

Read more from TVweek.com.

H/T: Caffeinated Politics


  1. Politics or not, a DVR is the only way to watch the Olympics. The last summer Olympics was our first time with one and it made watching so much nicer.

  2. As if I wasn’t tired enough of the PIT (President In Training)